Do you trust the Polls
The BBC has an interesting post-mortem item on the polls and why they (the pollsters) got it wrong.
So I wonder:†
In all seriousness, I can understand parties wanting to do internal polling to help them:
- decide on allocation of resources
- monitor reception of certain key messages
- (possibly) tune their message (but don’t let the polls decide your message!)
However outside of that, do we the public need the polls? Can they help us in any useful way? I think we have a tendency to want to be seen to be voting for the “winners” – it makes us feel more comfortable and less alienated, so polls can illegitimately amplify slight changes.
Without the polls, would the media be forced to actually examine issues?
† If you run your browser with scripts disabled – you need to enable scripts from Polldaddy to see the poll embedded inthis post.